Prabhu RamThe outbreak of Coronavirus in China has started disrupting the component supply chain for smartphone companies in India. Asus India has issued an open letter for all the fans waiting to buy the ROG II smartphone.
“Dear Fans, We know you’ve been excited to get your hands on the ROG Phone II. While we had steady availability for long, but due to the disruption in supply caused by the prevailing situation in Asia, ROG Phone II will face a temporary shortage. Rest assured we are working hard to ensure that your favourite gaming smartphone will be back in stock soon. We shall keep you updated. Thank you for your patience! Team Asus,” said Asus in a press statement.
The Taiwanese technology company did not highlight the ongoing coronavirus as the reason behind disruption in the supply chain.
For many brands, most of the components continue to be imported from China. There have been reports suggesting Chinese vendors hiking component prices by two-three per cent due to supply shortage as the factories are being shut down in China.
“All said, the shadow of coronavirus looms large on the Indian smartphone industry. China accounts for almost 85 per cent of the mobile phone components imported into India. If the coronavirus-infected lockdown in China continues, it will spell serious trouble for smartphone brands in India in H1 2020, and potentially even beyond,” cautioned Prabhu Ram, Head-Industry Intelligence Group (IIG), CMR.
Source: Business Today
