Apple’s play across services software and hardware is refreshing. From the announcements at the Apple Special Event, there is a clear shift in Apple’s positioning. Apple has flipped the entire value proposition: Apple *now* offers an exciting ecosystem, and the devices are mere conduits to access them. This is different from the earlier stance of …
Will new iPhones and services help change Apple’s market position?
Apple‘s new iPhones, announced yesterday evening at the Steve Jobs theatre, Cupertino had the audience at the edge of their seat. The new iPhones retain the fundamental design language of the predecessors but have got a lot going for them like computational photography, night mode, and some benchmark breaking under-the-hood upgrades. In addition to them, …
Apple in deep India push with streaming service, iPhone 11 at ‘aggressive’ prices
Apple made a determined bid to push deeper into India, unveiling what analysts termed was a disruptive pricing for its upcoming video streaming services to take on the likes of Netflix, Hotstar and Amazon, and lowering the price of its latest entry model, iPhone 11, by nearly 16% compared with last year’s similar model, iPhone …
iPhone 11 set to make Apple’s Diwali a grand affair
Learning its lessons from the success of iPhone XR in India, Apple has done the right thing by launching iPhone 11 at a reasonable price point at a time when the festive season is round the corner, industry analysts said on Wednesday. The iPhone XR that was launched last year saw uplift after the price drop and …
Five Key Tech Trends To Watch at IFA 2019
The Internationale Funkausstellung — more popularly known as IFA — is an annual flagship consumer tech trade show held at the Messe Berlin, and is very much akin in size and scale to the CES. In fact, the IFA is Europe’s flagship event, with a very sweeping canvas, that is in sharp contrast to the …
Huawei says 5G roll-out in India will be delayed by 3 years if it’s banned
Huawei Technologies Co. Ltd., which is under scrutiny worldwide over network security concerns, believes that banning the company in India will delay the roll-out of 5G services in the country by two to three years. The Chinese telecom equipment maker is battling intense pressure from the US, which is pushing allies to keep the company …
Apple to Samsung: 75 new smartphone models to kick off festive season sales
Amid a potential slowdown, the country’s smartphone makers are gearing up for bumper festive season sales. To draw consumers, at least 75 new smartphone models have been lined up and that may add momentum to the already growing sector. Initial estimates for the festive season sales — based on trends of the past two months — suggest that …
Size does matter for long-lasting battery experience
Smartphone users in India are scouting for devices which give them more juice throughout the day as they stream Netflix, play PUBG, post pictures on Instagram or short videos on TikTok. Whether it be more mAh, or new technologies, such as fast charging or wireless charging, the smartphone battery is going a phase of innovation. …
Eager to see customers at our 1st India retail store: Apple
Welcoming the Narendra Modi cabinet’s decision to ease the 30 per cent local sourcing norm in single-brand retail (SBRT), Apple on Thursday said it looks forward to welcoming customers at its first branded retail store in India soon. In a statement shared with , the Cupertino-based iPhone maker said it appreciates the support and hard …
Bullish Vivo scales up its investment plan to Rs 7,500 cr
Chinese manufacturer Vivo plans to pump in Rs 7,500 crore over the next few years to sharply expand production capacity in the country, initially for the domestic market and later for exports, a top executive said. This is one of the largest investments into manufacturing by a smartphone maker. “We foresee India being an important …