While the ongoing pandemic has left crores of Indians in deep financial trouble who are struggling to make ends meet, the Aspirational India — riding on the pent-up demand and discretionary income — is all set to embark on a record online festive sale journey that begins this week. E-commerce marketplaces Amazon, Flipkart and Snapdeal …
Why the world needs to wake up to India’s Jio Platforms?
Billion-dollar investments, marquee shareholders, and a business built without any Chinese footprint, India’s 10-month old Jio Platforms appears to have all the right ingredients to become the next big global tech giant. At a time when the world is dealing with a raging pandemic and the global economy is in turmoil, Jio Platforms, a digital …
‘Neo normal’ Indians shun Covid fears as food orders surge
If you are among those who are thrilled to once again see food delivery boys all around, or plan to visit a restaurant and does not get reservation or have to fight for one — as COVID-19 caseloads surge by nearly one lakh a day in India — mind you that this situation does not …
Better audio quality key for smartphone users
So, how important is audio quality for Indian smartphone users? A recent consumer insights study by market research firm Cyber Media Research (CMR) in association with Dolby threw up some interesting insights on how a superior audio experience like Dolby Atmos has become pivotal for users in selecting a new device or even the content they consume …
Apple tops super-premium phone segment in H1 2020
Apple dominated the super-premium smartphone segment (Rs 50,000- Rs 1 lakh) in India with 56 per cent market share in H1 2020 as Apple iPhone 11 contributed to be the bestseller, accounting for 39 per cent of the shipments, a new report said on Friday. Samsung came second with 34 per cent and OnePlus third …
Consumers Are Prioritising Audio Quality Over Camera In Their Smartphone Purchase
As per a new study by CyberMedia Research (CMR), Indian Consumers are now prioritising audio quality as a key smartphone purchase driver ahead of camera and battery. In fact, across all parameters, one in every four users have stated audio quality as the most important factor while selecting their smartphone. For the first time ever, …
iPhone SE assembly in India begins
Apple has started assembling its latest and most affordable smartphone, the iPhone SE, in India, expanding its manufacturing operations here for the local and export markets. Wistron, which previously made the first generation of SE, is assembling the latest 2020 variant of iPhone SE in Bengaluru. It also makes the iPhone 7 in the same …
iPhone SE (2020) now assembled in India, arriving soon
Apple has started assembling its affordable second-generation iPhone SE (2020) in India that will reach authorised retail stores and online channels very soon, the company said on Monday. Targeting Android mid-segment users as well as aspirational iPhone seekers, Apple brought the new iPhone SE (2020) to India, that looks like Apple iPhone 8 with the …
Foxconn Chairman: China’s days as world’s factory numbered.
Foxconn, the key supplier to iPhone maker Apple Inc., announced on Wednesday that it is planning to add more manufacturing facilities outside China to reduce its dependence on the country in the light of the ongoing trade war, reported Bloomberg. Foxconn chairman Young Liu said China’s proportion in its total production has come down to …
Aspirational Bharat sees 120% spike in smartphone productivity: CMR Survey
A new Mobile Industry Consumer Insights (MICI) Survey, conducted by CyberMedia Research (CMR) in association with TECNO, the global premium smartphone brand of Transsion Holdings on Wednesday revealed that consumers in Aspirational Bharat saw a 120 per cent spike in smartphone usage for productivity compared to pre Covid-19 levels. According to the survey, during Covid-19 …