Press

Can India offset Huawei’s global losses after US ban?

Sandwiched between the ongoing US-China trade war, Chinese telecom equipment major Huawei is frantically looking to salvage its prestige and fast cover the lost ground. The company is bullish on shifting gears towards its India operations to revive its reputation as a reliable smartphone manufacturer and a 5G player. With the digital-friendly Narendra Modi government …

Devices

With the new Reno, OPPO squares off with OnePlus and others

The premium smartphone market in India is essentially a hyper-competitive, three-way fight involving Samsung, Apple and OnePlus. Remember, in the premium segment, the brand loyalty is relatively higher, than as compared to the entry-level and value for money smartphone segment. Yet, the India market offers plenty of avenues for growth for smartphone brands offering competitive …

OnePlus 7 Pro
Viewpoints

The ‘Multi Variant’ Smartphone Strategy

The Indian smartphone market is very hyper-competitive. For instance, at the end of CY2018, the top five smartphone brands enjoyed a market share exceeding 75%, while over 88 smartphone brands fought for a mere 0.3% market share available for each player. In terms of smartphone shipments, most of the activity is centered around the entry-level …

Press

OPPO, Samsung, Apple most preferred brands by Gen Z

Gen Z users are looking for smartphones that deliver superior consumer experience with premium tech innovations at entry-level prices, and OPPO, Samsung and Apple are the top three brands that find favour with consumers, a new survey said on Friday. At least 78 per cent Gen Z consumers see smartphones as a symbol of their …

Sony Mobile
Press

Fierce competition forces Sony Mobile to exit India

Facing stiff competition from Chinese and South Korean players, Japanese conglomerate Sony Corporation has announced to quit the Indian smartphone market. Sony had less that 0.01 per cent of the total Indian smartphone market share in the first quarter of 2019. Sony Mobile, however, said that it would continue to monitor the market situations and …

Press

In Conversation: Nico Fischbach, Forcepoint

Nicolas (Nico) Fischbach is the Global Chief Technology Officer at Forcepoint. Nico is leading Forcepoint’s cloud-first transformation as the CTO for the company’s cloud security business, where he oversees technical direction and innovation. Before joining Forcepoint, he spent 17 years at Colt, a global B2B service provider, and was responsible for company-wide strategy, architecture and …

Press

What Google Android restrictions mean for Huawei?

After Samsung, Huawei has the biggest share in the global smartphone market but it now faces a huge challenge after Google barred the Chinese giant from some updates to the Android operating system. As a result of the new restrictions introduced amid the bitterly fought US-China trade war, Huawei is prohibited from buying parts from …