It’s been a tough few years for Samsung in the India handset market, where it has struggled to keep pace with or beat back competition from Chinese rivals such as Xiaomi, Vivo and Oppo. The first signs of vulnerability came when Samsung lost the smartphone crown to Xiaomi in the September quarter of 2017. In …
Growth opportunities and scalability offered by the India smartphone market has started to appeal to the Chinese brands like Xiaomi, Infinix and Realme and Korea’s Samsung as the companies are increasingly taking an “India-first” approach to differentiate and grow business in the world’s fastest-growing smartphone market. These brands are also leveraging local research and development …
Hot on the heels of foldable phones announced by Royole and Samsung, smartphone makers are pushing a new category—dual-screen phones. Unlike foldable screens which are made of a single giant screen that can be folded from the middle, dual-screen phones have two separate screens—on both the front and back panels (remember the Nokia Communicator?). Smartphones …
2018 was an interesting year for smartphones in the India market, with a series of steady and even impressive, smartphones from all major brands, Chinese as well as Global. Across price bands, there were many smartphones vying for attention with their incredible design, craftsmanship and performance. More than ever before, smartphone innovation picked pace in …