The COVID-19 pandemic has fundamentally forced a hard reset to the way we live and work. As organizations navigated their way through the pandemic, digital transformation continues to get significantly accelerated. For many organizations, digital transformation has implied rapidly scaling-up their digital journeys, and fostering change, either at the core of the enterprise, or at …
Talking 5G with Qualcomm India
Each progression of cellular technology, be it from 2G to 3G, and then, from 3G to 4G/LTE, has focused on two key aspects – how to make existing features better and more scalable and adding new features that can unleash new use cases, new experiences, and business models. Rajen Vagadia is VP and President of …
Samsung : Mainstreaming the New Foldable Future
Samsung’s third generation foldable phones are truly at the threshold of mainstreaming foldable adoption. Since they first made their debut in 2019, Samsung has been able to rapidly scale-up the new foldable technologies, with features such as enhanced durability and water resistance to make them much more attractive to a wider audience in 2021. All …
5G smartphone sales up despite unavailability of networks
Indian consumers are increasingly adopting 5G smartphones even before rollout of the next-gen mobile broadband technology in the country. Research firm, International Data Corporation (IDC), has estimated the share of 5G-enabled phones, out of total smartphone sales, will touch 20-25% this year. As Chinese smartphone brands, Oppo and Realme aggressively push their 5G portfolio in …
Qualcomm debuts Snapdragon X65 and X62 5G M.2 reference designs to accelerate 5G beyond mobile
During the annual Qualcomm 5G Summit, Qualcomm announced the Qualcomm Snapdragon X65 and X62 5G M.2 Reference Designs for accelerating 5G adoption beyond mobile, and across industry segments. Over the past pandemic year, socially isolated, everything-from-home has been the norm. Driven by work-from-home, learn-from-home and unwind-at-home, there has been a significant and unprecedented uptick in …
Qualcomm announces Snapdragon 778G 5G Mobile Platform
During the annual Qualcomm 5G Summit, Qualcomm has announced the Snapdragon 778G 5G Mobile Platform, aimed at delivering powerful camera and mobile gaming experiences more accessible. Snapdragon 778G is manufactured using advanced 6nm process technology, and allows incredible performance and power efficiency. The Qualcomm Kryo 670 generates up to 40% uplift in overall CPU performance …
User-generated content to fuel remote work, learning in India
As India grapples with the second Covid wave amid seismic shift in the way people work and learn, this year and beyond will be a major inflection point for the user-generated content on smartphones in the country, a new report said on Monday. From the growth of 5G-capable devices to evolving consumer trends around OTT, …
OPPO Reno5 Pro 5G Review: Future-ready Powerhouse
With the new OPPO Reno5 Pro 5G, OPPO kickstarts its 2021 market strategy in India, that includes, among others, launching as many as six 5G smartphones! In the year gone by, smartphone brands started debuting their 5G phones as well as expanding their affordable premium phone offerings. The OPPO Reno5 Pro 5G is the latest …
Realizing the 5G Consumer Future in India
As a truly vibrant mobile-first nation, Indians, across demographics, who have never used a desktop or a laptop, have been able to leapfrog to the digital world through smartphones and overcome their geographic and socio-economic barriers. Today’s smartphones are the conduit for consumers to enjoy an array of connected experiences. The timeline to the launch …
5G a key smartphone purchase decision for buyers
The lack of a clear roadmap for the launch of 5G services has not deterred Indian buyers from buying 5G enabled smartphones. In fact, 5G-readiness is one of the top three premium smartphone (above ₹25,000) purchase factors for consumers in India, says a new study by CyberMedia Research (CMR), a market research firm. Around 83% of the India …