With the economic slowdown starting to show its impact, several industries in India are feeling the strain. This brings us to the key question, will Indian consumers put off buying smartphones, therefore hitting the market altogether? It’s interesting to see differing opinions, but with the festive period closing in, most brands are optimistic of continuing …
India represents one of the world’s fastest growing smartphone markets, with the smartphone market growing by around 10% in 2018. A confluence of factors, driven by a growing aspirational class getting more connected, via increased availability, accessibility and affordability of devices and data have contributed to this market growth. The smart feature phones and, more …