Indian consumers are increasingly adopting 5G smartphones even before rollout of the next-gen mobile broadband technology in the country. Research firm, International Data Corporation (IDC), has estimated the share of 5G-enabled phones, out of total smartphone sales, will touch 20-25% this year. As Chinese smartphone brands, Oppo and Realme aggressively push their 5G portfolio in …
How LG lost the race in key India smartphone market
LG Electronics that was once the world’s third-largest handset maker and saw its feature phone business peaked some 10 years back, was never a serious contender in the fastest-growing India market, industry watchers reiterated on Monday. LG that has shut down its mobile business, has been striving to make a turnaround in its mobile business in …
Megapixel war: Realme says it brought 64MP camera to the world
The interesting Xiaomi–realme war on social media has once again gain attention of their fans and this time, it is regarding the camera technology, as both the companies claim that they brought smartphones housing 64MP sensor to the world, with realme saying on Friday that they offered the first-ever “hands-on experience” on the technology. According to realme, …
WhatsApp in the eye of storm over its “take it or leave it policy”
The world’s most popular messaging platform, WhatsApp, is in the eye of the storm in its biggest market over a new set of terms and conditions, that although have been stalled until May, have become a source of grave concern for users – and the government. So much so that, the government has sent out a strong …
Tesla in India soon: What can one expect?
Your dream of owning a Tesla electric car will soon be a reality as the company is set to begin its India journey with its highest-selling Model 3, before the premium Model S and Model X, which would be available later in the year and in early 2022. Arriving in India via Tesla Motors Amsterdam …
Mobile gaming sees growth from in-app purchases in 2020
Mobile gaming revenue generated through in-app purchases on Google Play Store and Apple App Store in 2020 grew by 51.3% and 30.2%, respectively, over 2019, according to preliminary estimates by Sensor Tower, an app analytics firm. The estimated spending on in-app purchases in Android games in 2020 was up from $76 million (approximately ₹550 crore) a …
Offline retail in smartphones set to rebound in 2021
Analysts are expecting the offline smartphone retail outlets to make a comeback in 2021. According to an International Data Corporation (IDC) report published in December 2020, the online sales accounted for 51 percent of overall sales of smartphones in October, growing 53 percent year -on- year (YoY). The report had also noted that the offline …
Realizing the 5G Consumer Future in India
As a truly vibrant mobile-first nation, Indians, across demographics, who have never used a desktop or a laptop, have been able to leapfrog to the digital world through smartphones and overcome their geographic and socio-economic barriers. Today’s smartphones are the conduit for consumers to enjoy an array of connected experiences. The timeline to the launch …
5G a key smartphone purchase decision for buyers
The lack of a clear roadmap for the launch of 5G services has not deterred Indian buyers from buying 5G enabled smartphones. In fact, 5G-readiness is one of the top three premium smartphone (above ₹25,000) purchase factors for consumers in India, says a new study by CyberMedia Research (CMR), a market research firm. Around 83% of the India …
On 25 Years of Samsung in India
The 1990s were seminal for India. India broke its shackles and moved ahead with liberalization. Overnight, India transformed from a seller’s market to a buyer’s market. Consumers became more aware, more aspirational, and demanded quality and value. Encouraged by the Government’s liberal policy regime, players, such as Samsung came into India. Samsung recently completed 25 …