For over a year now, OnePlus and OPPO have been focused on bringing more synergies to their operations, and script their future. For OnePlus, this new chapter is a pivotal one. The company that Pete Lau and Carl Pei started together as a flagship challenger brand, has attained scale over the years. Last year, Pete …
China-based behemoth the BBK group that owns brands like OnePlus, Vivo, Oppo, Realme , and iQOO always had a clear market strategy and brand positioning in the fixed price segments for the India smartphone market. Not anymore. For the full calendar year 2019, the BBK Group dominated the Indian smartphone landscape with 37 per cent share, compared to 28 per cent …
Smartphone brands, such as realme and iQOO have announced their 5G phones – Realme X50 Pro 5G and iQOO3 respectively, recently in India. Both smartphones are priced aggressively, and sport Qualcomm’s Snapdragon 865, and paired with an external Snapdragon X55 modem for 5G connectivity. 5G in India is still two to three years away from …