Earlier this week, Hike, founded by Kavin Bharti Mittal, announced unbundling its content and services into new applications. While Hike would continue to be a messaging app, the other services, including video, news and associated services would be hived off into separate apps. Key takeaways emerging from hiving off Hike from a ‘super app’ into …
2019 in Smartphones: What’s next?
2018 was an interesting year for smartphones in the India market, with a series of steady and even impressive, smartphones from all major brands, Chinese as well as Global. Across price bands, there were many smartphones vying for attention with their incredible design, craftsmanship and performance. More than ever before, smartphone innovation picked pace in …
OPPO R17 Pro: The Innovation Powerhouse marvels again!
In a hyper-competitive smartphone market, where smartphone brands are increasingly homogenous in specs and features, the fight for vaning consumer interest has taken the form of multiple launches by smartphone brands in a year. Most of such products fizzle out within a few weeks, or even days, of the launch. In such a milieu, OPPO …
Oppo, OnePlus step up R&D play for localised offerings
Chinese handset makers Oppo and OnePlus are setting up research and development centres in India to improve their offerings of localised products and services for the fast-growing smartphone market and create hubs for global innovation. The move is a natural extension of their already expanding local manufacturing capability, analysts said. OnePlus, the leader in India’s …
Realme U1: A Stellar. Selfie. Smartphone.
Since its inception in India around six months ago as a sub-brand of Oppo, Realme has carved a distinct niche for itself in the very hyper-competitive Indian smartphone market. As an independent brand out of Oppo, Realme has been very aggressive, and come up with some competitive product offerings – Realme 2, Realme 2 Pro …
Gaming smartphones will contribute to 2 percent of total shipments in 2018
With the continuing popularity of mobile gaming through the likes of the PUBG and Fortnite, smartphone companies have taken to manufacturing dedicated gaming smartphones for the market. Growing trends to smartphone gaming have thus escalated the number of gaming phones units shipped in total with gaming smartphones projected to reach 1.8 percent in India. While …
‘Make In India’ Impact: 94 Per Cent Of Mobiles Sold In The Country Now Manufactured Domestically
According to a report published by CyberMedia Research (CMR) for Q3 2018, “Make in India program is contributing to a significant rise in domestic manufacturing of mobile handsets,” and almost 94 per cent of mobile handsets sold in the country are now being manufactured domestically. Prabhu Ram, Head – Industry Intelligence Group (IIG), CMR, commenting on the …
Behind Google’s Pixel Play
The Pixel 3 is the latest generation of Pixel smartphones from Google, building on the 2017 edition of the Pixel 2. Just like previous years, the Camera and Google’s software prowess takes the center stage. Hardware is still work-in-progress. So, what explains Google’s persistence with the Pixel smartphones? Beginning with its very initial foray into …
What the Google Pixel 3 portends for Google?
The Google Pixel 3 and 3 XL were launched yesterday at a global event. Google’s third tryst with smartphones reveals that the new Google Pixel is all about the true AI under the hood, and one that is integral to winning the smart home of the future. 1. The Pixel 3 is integral to Google’s …
Nokia 5.1 Plus: Affordable, yet Premium-like
HMD Global, the home of Nokia smartphones, has in partnership with Google built its latest mid-range devices with stock Android as part of the Android One program. With its new Nokia 5.1 Plus, HMD can now stake claim to the iconic Nokia brand, with its design craftsmanship, promise and performance. While Nokia’s competitors, such as Xiaomi, …