China-based behemoth the BBK group that owns brands like OnePlus, Vivo, Oppo, Realme , and iQOO always had a clear market strategy and brand positioning in the fixed price segments for the India smartphone market. Not anymore. For the full calendar year 2019, the BBK Group dominated the Indian smartphone landscape with 37 per cent share, compared to 28 per cent …
Of Rs 75,000 crore of the India Digitisation Fund that Google plans to invest in India in the next five to seven years, Rs 33,737 crore will be invested in Jio Platforms. The transaction, subject to regulatory and other applicable customary approvals, will be aimed at tapping the affordable smartphone market yet again. The two …
The government’s ban on 59 Chinese apps, including popular social media platforms like ByteDance-owned TikTok, WeChat, Helo and UC Browser among others, may not have a direct impact on Chinese handset makers like Oppo, OnePlus, Vivo and Xiaomi in India right now, but would weaken their app ecosystem, industry experts said on Wednesday. India banned …
China’s loss appears to be Korea’s gain, atleast as far as smartphones are concerned. Samsung may regain its number two position, displacing Vivo, by September end, if not in the June ending quarter itself, benefitting from the ongoing anti-China sentiment and unavailability of fresh stocks of smartphones from Chinese brands in the country, say experts. …
With its singular focus on innovation and generating new intellectual property, ‘smartphone experimentation’ instead of ‘iterative innovation’ has been high on OPPO’s agenda. Whether it be the mechanized pop-up camera or the all-screen design of OPPO Find X. When the original Find X debuted, it showcased finesse with its full-screen display. The elevating camera mechanism …
When it comes to offering trust, reliability and performance, one mobile brand that has consistently pushing itself is HMD Global. As the home for Nokia phones, HMD Global has built a reputation around introducing classic retro mobile designs for the new generation. Think the iconic 3310, or the Banana Phone! HMD Global is now back …
The latest move by OnePlus to shift its focus on affordable smartphones is a result of the pandemic which is forcing customers to hold back on discretionary purchases, especially in India, analysts said. They added changed strategy could be seen in the light of evolving market condition, especially mid-premium segment driving handset volumes. In …
In January, Qualcomm announced that the devices powered by Snapdragon 720G, Snapdragon 662, and Snapdragon 460 system-on-chip (SoC) models will support Navigation with Indian Constellation (NavIC) designed by the Indian Space Research Organisation (ISRO). That was a follow-up of the original announcement highlighting the partnership between Qualcomm and ISRO to bring NavIC support to new …
It’s been a tough few years for Samsung in the India handset market, where it has struggled to keep pace with or beat back competition from Chinese rivals such as Xiaomi, Vivo and Oppo. The first signs of vulnerability came when Samsung lost the smartphone crown to Xiaomi in the September quarter of 2017. In …
At its Samsung UNPACKED event for 2020, organized at the Palace of Fine Arts on February 11, 2020, Samsung unveiled the all-new Samsung Galaxy Z Flip, alongside the Samsung Galaxy S20 Series. If the Samsung Galaxy Fold was all about showcasing Samsung’s technological leadership in display and design engineering, the Samsung Galaxy Z Flip is …