In a clear sign that aspirational India is ready to splurge on flaunting smartphones that may cost you a bomb, the uber-premium smartphone segment (Rs 1 lakh and above) in India grew 23 per cent (year-on-year) in 2019. Apple which actually created the uber-premium segment in India, contributed 85 per cent of the shipments with …
5G devices to contribute 1% to overall shipments in CY2020: CMR
With 5G being in constant limelight for the last couple of years, the first wave of 5G devices will appear in India and will contribute roughly 1 per cent to the overall shipment volumes in CY 2020. According to the CMR’s India Mobile Handset Market Review Report, this will be primarily driven by hyper-competitive market …
Coronavirus causes shortage of Asus ROG II smartphone
The outbreak of Coronavirus in China has started disrupting the component supply chain for smartphone companies in India. Asus India has issued an open letter for all the fans waiting to buy the ROG II smartphone. “Dear Fans, We know you’ve been excited to get your hands on the ROG Phone II. While we had …
Poco to Retain Its ‘Everything You Need, Nothing You Don’t’ Philosophy in Bid to Take on Xiaomi
It was August 2018 when Xiaomi officially announced Poco as its new sub-brand to cater to the growing demands of young smartphone users. The Chinese brand unveiled the Poco F1 as its first — and only — model that disrupted the market for mid-range smartphones with the then top-end Qualcomm Snapdragon 845 SoC and up …
Average Indian spends over 1800 hours a year on their smartphone: study
With smartphones entering every facet of our lives, as new survey aimed to understand how mobile devices are altering lives and relationships of users found that 75 per cent of the respondents agreed to have owned a smartphone in their teens and of them, 41 per cent were hooked to phones even before graduating from …
CES 2020: What to anticipate?
It’s that time of year again. The annual Consumer Electronics Show, or CES 2020, will debut in Las Vegas in the first week of January. While this is the largest expo of its kind, and may be intimidating in terms of its scale, the CES remains a bellwether on new technology trends sweeping the consumer …
Xiaomi may lose top spot in Indian smartphone market in 2020
Chinese smartphone maker Xiaomi is confident that it will be able to retain its No. 1 position in the Indian smartphone market next year too, but industry experts believe that the country may see a different winner in 2020. At the end of the first quarter of 2019, Xiaomi had a market share of 30.6%, …
Mi Credit by Xiaomi: Two Key Challenges for Adoption
Xiaomi, the No.1 smartphone brand in India with 26% market share in Q3 2019, is forging ahead with its diversification moves towards services, with a new offering, named Mi Credit, launched earlier this week that aims at simplifying access to credit for the youth. The new offering follows on the heels of the Mi Pay, …
Galaxy Fold Review: A Compelling Value Proposition
Conventional thinking never results in pathbreaking innovation. And, looking at tomorrow’s ideas through today’s lens will always open up new innovations for ridicule and rejection. Samsung gets full credits for being bold and brave in envisaging a new form factor and making it a reality. The Galaxy Fold is an exciting, pathbreaking and successful innovation, …
Realme is taking on Xiaomi in India by aping Xiaomi’s India strategy
A small Chinese smartphone brand is using its bigger brother’s tricks to beat it on Indian turf. Realme, which began as an Oppo sub-brand in May 2018, was promptly spun off into a standalone entity. Between June and August 2019, the Shenzhen-based firm posted a phenomenal 600% year-over-year growth in India. In the quarter ended September 2019, …