Apple’s play across services software and hardware is refreshing. From the announcements at the Apple Special Event, there is a clear shift in Apple’s positioning. Apple has flipped the entire value proposition: Apple *now* offers an exciting ecosystem, and the devices are mere conduits to access them. This is different from the earlier stance of …
Apple made a determined bid to push deeper into India, unveiling what analysts termed was a disruptive pricing for its upcoming video streaming services to take on the likes of Netflix, Hotstar and Amazon, and lowering the price of its latest entry model, iPhone 11, by nearly 16% compared with last year’s similar model, iPhone …
The Indian ecommerce sector is bracing itself for a summer launch by Jio. Jio has plans to launch the world’s largest Online-to-Offline (O2O) e-commerce platform. Alongside, it is also investing its energies in creating a ‘Super App’, imagine a broad digital ecosystem that will provide over 100 services at one go. Previously, many companies, including …